Welcome to the first of four articles about something we all do every day. Editing.
Everyone edits. Everyone. All the time.
When is your best advertisement not an advertisement? When it's a press release.
In the competition for consumer attention, a well-written press release is one of your most important marketing tools.Read More
Written communication is often the first impression you make on potential customers, business partners, or employers. Because of its significance to your marketing message, it is one of the most important aspects of your business.Read More
Official website for Sally Bacchetta, award-winning freelance writer, instructional designer, and author.