Less is More: Editing Your Business Writing

Less is More: Editing Your Business Writing

Welcome to the first of four articles about something we all do every day. Editing.

Everyone edits. Everyone. All the time.

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Permanent Press: Using Press Releases to Keep Your Company in the News

Permanent Press: Using Press Releases to Keep Your Company in the News

When is your best advertisement not an advertisement? When it's a press release.

In the competition for consumer attention, a well-written press release is one of your most important marketing tools.

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Write On! – Key Components of Successful Business Communication

Write On! – Key Components of Successful Business Communication

Written communication is often the first impression you make on potential customers, business partners, or employers. Because of its significance to your marketing message, it is one of the most important aspects of your business.

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