Finding Great Instructional Design

Finding Great Instructional Design

As I wrote in my column Why You Need Instructional Design, “Great instructional design attracts learners to the content, to the performance ideal, and to the change process. This attraction is essential for changing behavior.” If you’re looking for great instructional design, you need to find an instructional designer with these three qualifications...

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Why You Need Instructional Design

Why You Need Instructional Design

Humans learn every minute of every day. We learn without overt effort or intention. We learn by existing, by seeing, hearing, touching, smelling, and tasting. As long as we are conscious, we are learning. We can’t stop ourselves.

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